Introduction
If you’ve recently moved to Berlin, you might have noticed it: the waiter who ignores you, the cashier who barely makes eye contact, or the receptionist who seems annoyed by your presence. Welcome to what many call Berlin’s “service desert.” But is customer service in Berlin really bad, or is it just different?
Cultural Differences in Service
In Germany, service is about efficiency, not friendliness. Unlike in the US, UK, India or even Nigeria, you won’t often hear small talk like “How’s your day?” Instead, interactions are short and direct.
For Germans, this isn’t rude, it’s normal. For expats, it can feel cold.
Why Berlin Feels Different
- Staff Shortages – Many bars, cafés, and shops are understaffed.
- High Demand – With so many customers, staff don’t feel pressured to be “extra nice.”
- Cultural Norms – Germans expect clear, direct service, not exaggerated friendliness.
Should Expats Adapt?
Yes, understanding local culture helps. But even Berliners complain about service quality compared to southern Germany or even other EU countries. It’s not just an expat issue.
Final Thoughts
Berlin’s service industry won’t win awards for friendliness anytime soon. But it gets the job done in a direct, efficient, and without unnecessary fluff. For expats, the key is adjusting expectations while still advocating for better standards.